It’s no secret that seatbelts save lives, but most people would never consider them to be objects of art. Of course, most people aren’t among the thousands of Florida students who entered GEICO’s annual Safety Belt Poster and Video Contest.

Michael Franck, of Miami-Dade County is one of the participating students, and ended up winning a cash award as a national prize winner in the computer-generated art category. Franck used his skill with graphic design to create a poster showing a seat belt in the form of an angel with outstretched wings, and was judged, within his category, have the clearest, most focused safety message.

GEICO’s regional vice president,George Rogers, in Lakeland Florida commented on the local artist’s win, saying, “Florida’s Click It or Ticket campaign that’s going on right now emphasizes how important wearing safety belts is. We’re so pleased to see that so many students are well aware of that and are eager to promote that idea through their art.”

The poster and video campaign is just one of the many innovative ways GEICO has used community involvement to support auto safety.